A wholistic rebrand

Sebastian Liew is an experienced naturopath of over 20 years, who is based in Singapore. I was commissioned to brand his new range of herbal and dietary supplements. The brandmark would not only be used on a wide range of products, of all shapes and sizes, but also in print and on digital platforms.

The client expressed to me that these products were scientifically proven and he felt that differentiated his products from other “supplements” on the market. It was important to him that the brandmark exude a scientific and professional image but still with a contemporary style and palette. The leaf and lab flask combined logomark, give that balance of science and nature.